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Digital Marketing

•What is Digital Marketing?
   Digital marketing is the component of marketing that refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. Using these online media channels, digital marketing is the method by which companies endorse goods, services, and brands.
   Companies leverage social media platforms for both business-to-business (B2B) and business-to-consumer (B2C) digital marketing campaigns. 

•Types of Digital Marketing Strategies:-
1.Social Media Marketing Platforms.
2.Influencer Marketing. 
3.Email Marketing. 
4.Content Marketing.
5.Search Engine Optimization (SEO) 6.Marketing.
7.Pay-per-click (PPC)
8.Affiliate Marketing
9.Mobile Marketing

•Here are 7 things you can do right now to start a digital marketing career:
1.Create an Online Presence.
2.Know the Latest Trends.
3.Use Your Creativity. 
4.Create a Winning Resume. 
5.Get Out there and Network. 
6.Learn about Analytics.
7.Get Some Experience. 
     Digital Marketing is a futuristic career and while the career still does not pay as well as say IT industry, it is catching up with other industries quite fast and is expected to be an industry with the highest paying jobs in the next few years.

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